Targeting
In accordance with GDPR rules and web users choices, Media Square offers multiple layers of targeting.
Geo-targeting
Our massive reach in France allows you to target specific areas or cities, using premium only sites.
Ciblage par liste de sites et à l’article
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Contextual targeting
From our very first day of business 9 years ago, contextual targeting is a ground basic in our offer. You may first choose between 15 thematic channels to frame your campaigns, and then get even more relevant with a site by site selection.
for example :
Women
BtoB
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Ciblage à l’article
To go beyond these well-known techniques, our Contextual Intelligence allows you to target down to articles or pages that prove relevancy to to your message.
These two targeting techniques require no cookie and guarantee an absolute respect of users privacy.
Data Targeting
With users consent, you can play with more than 3000 targeting options : age, gender, profession, interests or intents, or life moments.
e-privacy